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E-Commerce Consumer Product Review
Product Review websites abound on the net, but they're far from all being equal regarding honesty and integrity. Many product review sites seem to be unbiased in the beginning glance, but further inspection indicates their true intent: to only promote products favorably, to allow them to earn money via affiliate links. eyyaa.com
Here really are a few ways to assess if a website and its owner(s) are only in it for the amount of money, or if they give honest truly neutral, consumer-oriented product critiques:
A real review site may have an About/Bio/or Info page that details who owns your website (and oftentimes why they started it.) Way too many sites that claim to be'product review'sites are actually run by affiliates posing as "honest" reviewers, when actually their sole intent is always to only recommend every product they write about.
This is a critical factor for review integrity. The same as scientific studies, there's a strong proclivity towards favorable bias of something if the reviewer didn't buy it himself. The truth that a reviewer pays for the product(s) him or herself speaks volumes about their impartiality and ability to remain objective throughout the length of the review.
A site that reviews a number of products is more probably be neutral and a genuine review site than the usual site where just a single product is reviewed. Why would someone head to the problem of building a website for just one product and then give it a poor review? Needless to say the review will soon be positive (although occasionally they could throw in a poor comment or two to provide the looks of being impartial.)
Single-product-sites are well-liked by affiliate marketers as the search engines give strong weight to using keywords in the domain name (url title.) So if the merchandise being reviewed is'Acme List Building Secrets ', then employing a domain of'AcmeListBuildingSecretsReview'will often give that site a higher position in the search engines.
A truly neutral product review site could have both positive and negative reviews. If all the reviews on a website are glowing, and every product is endorsed, then there exists a good bet that the reviewer is serving their own interests instead of these of the consumer.
This can be a classic tactic used by many unscrupulous reviewers to work with keywords in the title in addition to to give the looks of shoring up the trust factor. An example headline might read, "Is Acme List Building Secrets a Scam?" - because it utilizes the keyword phrase in the title, in addition to that phrase will mirror what individuals key in the search box when they've questions about a product.
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